WHAT IS A BRICK & MORTAR APPRAISAL WORKSHOP?
MCL teaches you and your team how the physical elements of your brick and mortar are causing negative customer interaction. In other words, does your business value it's customers enough to give attention to the physical elements they interact with daily?
Understand that for your customer, your brick & Mortar is always communicating their customer value or unfortunately, their unimportance.
WHY IS A BRICK & MORTAR W.S a must?
It's simple, your Brick & Mortar is the surrogate of what you the business owner stands for. A Brick & Mortar that's focused on the customers' achieving a meaningful full sensory experience is a gold mine for building trust and good old fashion DELIGHT.
BRICK & MORTAR WORKSHOP SETUP
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PART 1 OF THE WORKSHOP
MCL teaches you how to fully engage with the physical elements your store as if you were the customer. The physical elements with in your brick and mortar should transmit to your customers that they are the center of your business.
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PART 2 OF THE WORKSHOP
Learn how to set up the physical elements of your brick and mortar in a way that creates positive interaction and an overall delightful experience for your customers. Eliminate tension and frustration as you learn how to implement systems that free your time and is repeatable at any employee level
